Consumer Products & Retail

Continuous product innovation is not an option but a fundamental requirement when it comes to establishing and maintaining your company’s position in maturing markets.  Savvy companies recognize that innovative products and their equally innovative packaging are essential components to creating the ultimate experience for the end consumer.

Strategically implementing intellectual property (ip) protections specific to the nature of a consumer product and its niche market in an ever changing consumer product industry can be a daunting task without sound knowledgeable advice.

We recognize the importance of consumer product protections and we offer a comprehensive arsenal of ip protections ranging from design protections, to copyright and trade dress trade marks.

Utilizing a customized approach, we work closely to fully understand the product itself, its relative share in the market and developing consumer needs within that market.   We develop a comprehensive ip protection strategy to best address the needs of that particular product and do so in alignment with your business objectives.  

Our expertise in Consumer Products include:-

  • Apparel and Footwear
  • Food and Beverage
  • Health and Beauty
  • Household Goods
  • Home Furnishings
  • Pharmaceuticals and Medical Devices
  • Textiles

To learn more about OuttenIP’s Consumer Products and Retail Practice, feel free to contact us at the information provided above.